what to do in Riviera maya

LA QUINTA AVENIDA
La Quinta Avenida (Fifth Avenue), the main pedestrian walkway provides an abundance of dining and fun options, making it a favorite spot for meeting, after you've enjoyed the beach and jungle trips, with a nightlife that goes on until dawn.
La Quinta also offers a unique juxtaposition of stores that run the gamut from small alcoves that offer beautiful hand-crafted articles to glamorous boutiques offering the most prestigious brand names in cosmetics, fragrances, jewelry, gifts, accessories and more; from small cafés featuring regional fare to luxuriously appointed gourmet restaurants offering cuisines from around the world.
SHOPPING
Shopping in the Riviera Maya is not limited to purchase luxury items. You can find stores featuring all manner of goods and at prices to suit all budgets throughout the region; beach and summer wear created by local designers and manufacturers, beautiful arts and crafts hand made by regional artisans.
NIGHTLIFE
Towards the end of the day, you can be seduced once again, this time by the very exciting, cosmopolitan night life seasoned with a pinch of mystery and the array of rhythms found in all of the fun places to visit and enjoy, places devoted to the pure pleasure of seeing all that is going on around you while keeping yourself shrouded from view, as you prefer.
SPA
Herein are the ceremonial precincts where homage is paid to the body; where it is pampered and healed in the process. Specialized venues where exclusive natural formulas handed down from previous generations are employed, a perfect alchemy based on the ingredients offered up by Mother Earth: you will smell the aroma of exotic, tropical flowers, the flowing sap of the trees, and the special algae from the oceans. Chapels, as it were, for the veneration of body, mind and spirit, provided by the wisdom and experience of those who have among their chief concerns the desire that you enjoy being immersed in a magical bath and receive unforgettable, personalized treatments.
GOLF
A challenge for the "warriors of the greens": multiple fields of battle where they can face and overcome with honor 18 enemies. Giving these "soldiers" the motivation they need to do battle are the songs of the tropical birds and being observed under the baleful gaze of a sleepy iguanas who call these playing fields their home. These perfect settings have been designed by the Gods of the sport; carved out of the jungle, surrounded by lagoons, cenotes and the vestiges of the ancient Mayans, themselves great sportsmen, and facing the luminous turquoise-blue waters of the Caribbean Sea.
ECOLOGY
The Gods gave the order and the sky covered the earth with light. From the light came the waters that gave life to the trees so that they could become home to the colorful plumed birds that spread the seeds for the flowers. Then came the tapirs and later the pheasants and, under the unperturbed gaze of the moon, paradisiacal attributes filled this special place for the enjoyment of mankind throughout eternity.
ADVENTURE
The sinuous paths wind their way through the heart of the jungle, through the remaining vestiges, the temples and cities of an ancient, extraordinarily advanced civilization. The subterranean rivers flow through the earth's entrails and the sacred underground waters are surrounded by lush vegetation that will restore your desire to live life at its fullest.
TULUM BY NIGHT
The Arqueological zone of Tulum are now being offered where visitors take 45-minute stroll along lighted paths letting the spectacular monuments appear illuminated by a set of colors and shadows that allow us to appreciate the magnitude of this place as they listen to audiphones informing them on Tulum’s history and the easily identifiable characteristics of the monuments bring seen.
DIVING
The turquoise waters of the Caribbean Sea are great for scuba diving to experience underwater life on the Great Maya Reef. The coral formations extending along a large portion of the coast are an unforgettable sight which allows you to explore the largest coral reef in the Northern Hemisphere. The numerous subterranean rivers and "cenotes", formed by water filtering through the limestone, provide another option for those who love diving. Many locations within the jungle provide rental equipment as well as guides and instructors for cave diving.
SNORKELING
Snorkeling allows everyone, to explore the underwater world. This activity has become extremely popular among tourist from all over the world. It is such safe aquatic sports that even kids can participate, and makes it the perfect activity to enjoy with your family. Between the wonderful coral reef and cenotes in the region there is always an unexplored spot.
FISHING
Fishing in the Riviera Maya is an activity that draws thousands of visitors a year. Almost all warm water marine species can be fished here. Sailfish are particularly prevalent. Throughout the year there are frequent fishing tournaments held with lovers of the sport.